Different Kinds of Online Content
Did you know that 85% of Americans say they go online every day? There’s a reason why the internet draws people back every day: online content.
Whether it’s a new blog listicle or a YouTube video, there’s a neverending supply of new content to consume. But, what are some of the different kinds of online content? And which types are best for marketing?
If you want to learn the answer to these questions, you’re in the right place. In this guide, we’ll briefly go over some of the different types of content that keep people coming back for more.
Since the advent of the world wide web, online blogs have been the backbone of online content. Whether it’s news articles, online recipes, or a how-to guide, there’s a seemingly endless amount of written articles out there.
Generally, you can divide the different kinds of blog content into two categories. The first type is short-form articles. These are generally five hundred to two thousand words found on a website blog.
The other type is long-form articles. These are things like eBooks that go more in-depth into a subject than the average SEO blog article.
YouTube changed the game for videos as online content. These days, whole careers and ad campaigns can be built around these short videos. Plus, online streaming services like Netflix have rewritten the rules of entertainment industries like Hollywood.
These days, video content like TikToks and Instagram Reels can be invaluable to small businesses and corporations alike.
When podcasts were introduced they were sold as digital versions of radio talk shows. However, they’ve since evolved into something much more. Now, podcasts are a great way for anyone to explore a diverse range of topics.
Things like infographics are an extremely popular form of online content, especially on social media.
That’s because these digital graphics are great at breaking complicated topics down into a form that everyone understands. Just make sure your digital graphic is making things less confusing, not more!
What’s the Best Type of Online Content For Marketing?
If you run a website, channel, or blog, then you might be wondering what the best type of online content is for marketing. Ultimately, this depends on the type of business you are in.
This fact will help you find out who your audience is, which allows you to make content that caters to them.
In the meantime, you can learn about the five best types of marketing content in this article. It will help you hone in on the type of content that improves sales, traffic, and more.
Appreciate Learning About Online Content? Keep Reading
We hope this article helped you learn about the different kinds of online content. If you aren’t sure where to begin when it comes to creating content, then your best bet is to reach out to a professional.
After all, you don’t want to spend days or weeks of content that no one is going to read. Did you learn something from this article? We have plenty of similar content on our site so keep exploring to find it.