Over half of American businesses still haven’t adopted an SEO content strategy. That means that over half of American businesses are missing out on affordable and effective opportunities to get more organic traffic and secure more sales.
If you’re one of these businesses, it’s not too late to get started. With a little research, you can start implementing SEO tactics right away to improve your Google ranking and more.
You may be wondering, how long will it take to see results? While there is no one-size-fits-all answer, we can provide some insight into how long SEO takes.
Read on as we answer the question, “How long does SEO take to work?”
Setting SEO Goals
There are tons of SEO strategies to choose from and you can learn all about them on the HOTH blog. As you’re thinking about which SEO strategies to use, think about your tangible goals.
SEO goals should be specific, measurable, and timely. A common SEO goal is to increase revenue by a specific percentage (we’ll say 10%) within a certain period of time (we’ll say two years).
Measuring the Results of Your SEO Content Strategy
In addition to your end goals, you will also need to consider KPIs, or key performance indicators. For an SEO content strategy, KPIs can include an improved ranking on Google, growth in web traffic, and an increase in impressions on social media. These are some of the significant outcomes you can expect from a successful SEO campaign.
Many people start to see movement in their KPIs within six to twelve months after launching their SEO strategy. While that doesn’t mean that you’ll reach your goal of increased revenue in that time, it does mean that you’ll improve your visibility online, which will lead to an increase in revenue over time.
How Long Will It Take to Meet Your SEO Goals?
There is no one answer to the question, how long does SEO take to work? It depends on a variety of factors, including what goals you’ve set, how many different SEO strategies you’ve adopted, and how well you’ve executed them.
Many businesses do meet their goals within twelve months to two years of launching their SEO campaign. If you aren’t seeing much of a change in your KPIs or your revenue, it may be time to adopt a different strategy. The best part about SEO is that as long as you are measuring your results, you can always adjust as needed.
Get Started On an SEO Content Strategy Today
If you’re one of the businesses that has yet to adopt an SEO content strategy, don’t sweat it. You can start at any time and start seeing results within less than a year. Make sure to research the best strategies and set measurable goals to stay on track.
Looking for more digital marketing tips and tricks? Take a look at our digital marketing content to learn about the latest strategies, platforms, and methods that you should be using in 2022.